Technology is radically changing consumer habits and the Content Marketing must adapt to these changes.
Technology is radically changing consumer habits and the Content Marketing must adapt to these changes.
In particular, we will note the considerable importance that certain social networks considered "fringe", i.e. marginal (in particular Instagram and Snapchat) will take on.
Snapchat will be a must for delivering content in 2016
In addition, expect the development of animated gifs in newsfeeds and business timelines, as is already the case for personal uses.
Find out all the new (or somewhat warmed-over) trends in content marketing in 2016 in the infographic below.